Hi, I'm Aadam.
I’m a fitness coach and writer. When I’m not helping my clients achieve their fitness goals, I write hard-hitting, evidence-based fitness content that makes all this training and nutrition stuff simple to understand. See for yourself.
Fitness content that doesn't suck.View all articles
I'm obviously biased. So here's what my readers have to say.
– Dianna Valdez
I don't think I've ever consistently kept up with a blogger until I stumbled upon Physiqonomics. The quality is FIRE.
– Raj K
Totally love how your advice is rooted in reality and strips away all the crazy messages out there. It’s much more achievable!
– Sarah Y
I subscribed to your emails because of your writing style. It's informative, real, and hilarious. You don't come across like all the other internet fitness assholes.
Been a regular reader over the last year, and I wanted to thank you for your content. Its been INTEGRAL to helping me.
I can't remember how I came across your stuff, but what stuck with me wasn't the language (that's kinda the thing everyone snickers about) but you really adopted the mentality of "it may or may not be your fault, but it is your responsibility, so I'm here to help you meet it by being real." That's refreshing for those in my situation.
April of last year, I was 282 pounds, 40%+ fat, and honestly spiralling outta control on the nutrition side. I'm now 9 months into using the principles you've shared in your writing, and I weigh 195 pounds and am at 15% fat.
– Kevin T
Confused about where to start?
There's a lot of bullshit on the internet — let me simplify things for you.
What's your main goal right now?